Jennifer Government

Jennifer Government (titled Logoland for the German and Italian editions) is a black comedy written by Max Barry. Published in 2003, it is Barry's second novel, following Syrup in 1999.

The novel is set in a world of the near future run according to a creed in which most Western nations are dominated by "for profit" corporate entities while their government's power is very limited. It is similar in satiric intent to George Orwell's 1984, but speaks to the implications of too little government power, rather than too much.

In this world, large corporations are allying into two massive customer loyalty programs, US Alliance and Team Advantage, in preparation for a total consolidation of every corporation into either program. The NRA is a mercenary organization, police bribery is legal and routine, ambulances require a credit card number before they can be dispatched, and people take the surnames of the corporations they work for.

As part of a scheme hatched by an ambitious marketing executive at Nike, a lower-level worker named Hack Nike is contracted to kill teenagers and steal their new Nike Mercury sneakers, priced at $2,500 a pair (and costing 85 cents to manufacture), in an effort to improve the "street cred" of the shoe. When he subcontracts the hit to The Police (the corporate law enforcement entity), who themselves subcontract it to the NRA, the plan goes awry. Meanwhile, Jennifer Government, the protagonist, is tracking down who is responsible, fueled by a personal score to settle.

To help promote the novel, Barry created a spin-off Internet game entitled Jennifer Government: NationStates, in which players run their own countries.

In 2001, the film rights were optioned to Section 8, a production company owned by Steven Soderbergh and George Clooney.

External links

• Max Barry's Jennifer Government page (http://www.maxbarry.com/jennifergovernment/)
• Jennifer Government: NationStates website (http://www.nationstates.net/)